Designing Creative Ventures (H1 half-term)
H1 Half Term subject
How can you build a creative practice that is adaptive, impactful, and future-ready?
This lecture-and-lab course equips students in design, arts, and cultural fields with tools and strategies for viable professional practice. You will engage with cultural economics and management, international frameworks, and practical tools such as business models, market positioning, branding, and intellectual property protection, applying them to your own work through structured exercises. Labs explore crossovers—ways creative practice can generate value and drive innovation in society and industry—developing experimental propositions for real-world applications.
You may enter with a professional direction in mind, although it is not required. The labs are designed to allow new directions and value propositions to emerge. The course fosters reflection and equips students to create professional offerings through a value-based understanding of cultural and creative production while identifying market opportunities with positive human impact. Final presentations consolidate learning into professional outputs with potential for incubation.